“Planning Team 1. This is Shin Yeon. I will start the presentation.”
“Smartphone R7 Media Content Advertisement Planning.”
It was the day of the competitive PT presentation.
Early in the morning, Shin Yeon went directly to HanShin Electronics, not HanShin Planning.
“Let’s plan a web drama.”
In a dark conference room, where all the corporate executives gathered.
Despite the serious occasion that made her quite nervous, she was more confident than anyone else.
“We are going to tell a story through a web drama, naturally incorporating the product into it.”
Shin Yeon’s fair skin was shining unusually bright in the dark conference room.
Whenever her calm, flowing hair moved with her, murmurs sparked amongst the employees in the conference room.
Shin Yeon, who had prepared diligently for the presentation, was enough to captivate everyone’s attention.
“If our company can place our products in almost any blockbuster drama, why web drama?”
“The main viewers of web dramas are in their 10s and 20s. The age group most dependent on mobile. In other words, it exactly matches the target audience that HanShin is aiming for.”
“But isn’t it too… adventurous?”
Shin Yeon wasn’t flustered by the predictable question.
She just found it pitiful that there were still people in the electronics company’s executive office who thought that TV was the only content provider.
“When do we have to keep doing media strategies in front of the TV?”
Click.
Shin Yeon flipped the PPT slide once again.
“These days, people in their 20s watch YouTube in their hands while the TV is on. And our current target audience, they are smart.”
There was no hesitation in her words.
“Place one breathtaking content, and let the product permeate. The first thing is to catch the content consumers before the advertisement.”
“So what content are you going to create?”
“The most important keyword for the success of a web drama is empathy. Just stimulate that, nothing else.”
A familiar word appeared above the page that Shin Yeon had turned.
The youth in their 20s. The age to love most passionately.
“Let’s talk about their breakups, who got burned while loving passionately.”
There are many shapes of love.
However, regardless of the shape of a breakup, there is one commonality that never changes.
We all, were bitterly hurt.
The pain of a breakup was a keyword that anyone could empathize with.
“Aren’t jobs and grade management empathetic to people in their 20s?”
“You’re right. Unfortunately, these days, people in their 20s are too busy. The reality in front of them is a war. But jobs and grades are their concerns, not what they want to see.”
Statistics from the Korea Content Promotion Institute were displayed on the PPT slide that Shin Yeon had flipped to.
It was a survey regarding the most frequently searched content keywords among people in their twenties.
Having heard Do Jun’s comment the night before that someone there liked numbers, she had included additional data.
She proposed based on firm numbers.
“Young people still love, and they still hurt.”
In the keyword search statistics, love and breakups were robust, over jobs and grades.
In their busy reality, they had only forgotten how to voice their cries; they all experienced pain.
“Breakups are painful for everyone. But once you overcome that breakup….”
“….”
“It becomes growth.”
Her words made the murmurs in the room grow louder.
They were wavering. She had to finish this for sure.
“Let’s catch sympathy and also provide healing.”
Shin Yeon straightened her back once again and continued her presentation.
“If you just catch quality content that has a good buzz and melts the trends, brand reputation increase and sales?”
She was clearly a confident and bold perfect presenter, seen by everyone.
“They just follow.”
When she finished speaking, the lights came on again in the meeting room.
Her noticeable appearance was even more prominent under the bright lights.
“You are different indeed. I’ll proceed.”
Someone who had been asking questions stood up and extended a handshake to Shin Yeon.
She responded with a smile and a handshake.
“I look forward to working with you.”
Her team members at the back of the meeting room seemed to cheer and clap, sure of their victory, but none of that mattered to her now.
Only after turning around did she exhale a long sigh behind her visible smile.
Wow, she really almost threw up.
Each time they talked about breakups or whatever, she had just barely, just barely refrained from throwing a laser.
Shin Yeon, you’ve grown up a lot. Yes, you’re really different now.
If it were the old days, she would have cried just at the mention of ‘breakups’.
For Shin Yeon, today was a day when she wanted to soothe herself more than ever.
((()))
“Manager! It’s really amazing! Congratulations!”
Minor Q&A continued even after the presentation ended.
Finally, Shin Yeon’s plan was approved, and as always, a celebratory dinner followed.
Having successfully won the project, Shin Yeon was the hero of the department’s dinner.
When male lead is the homewrecker
“I know she doesn’t love him.”
I’ve read the novel below twice already. Girls, I’m highly recommending it to you!
The female lead? Not a good person.
The second male lead? Not a good person.
The male lead? Willingly plays the third party, breaking up the female and second male lead’s relationship despite all the warnings from his friends—so yeah, he’s definitely not a good person either.
Basically, nobody in this novel is simple-minded or without scheming.
The female lead starts off as the male lead’s secretary, but don’t worry—later on, she takes over the company while the male lead steps back to support her. He won’t steal her spotlight, overshadow her, or dull her shine.
I love novels where men are out here snatching wigs, tearing each other down, and going to war just to win the female lead’s affection. And this is exactly that kind of novel. Most of Hai Dai Ran’s works have this dynamic. You’ll see the male characters’ emotions being pushed to the absolute extreme.
There’s even a scene where the second male lead exposes the male lead online for being a homewrecker. The brotherhood immediately gangs up on him, dragging him through the mud. I find it compelling —it completely flips reality on its head, where usually, women are the ones fighting over a man and getting torn apart by the sisterhood.
For me, female leads in the novels I read should only struggle in their careers, not in love. But if the brainless romantics in the story are all men? I have zero complaints.
I’ve pretty much read all of Hai Dai Ran’s novels and even translated all of them—her works are just my thing. I’ll slowly upload everything here. One day, when my website is official, I hope I can invite her to join as one of the star authors.
Here’s the story synopsis:
One-line summary: She is his lifelong obsession, to the point where he was willing to be a third wheel, scorned by society, just to wedge his way into her relationship with her fiancé.
Cold-hearted and indifferent female lead + Scheming and subservient CEO male lead
Intro 1:
“I know she doesn’t love him.”
With blood trickling from his clenched fist, Rong Xiu gazed at the woman before him, his eyes clouded with anguish. Hidden in the wardrobe, he had witnessed Fan Xia – the woman he desperately loved – in an intimate embrace with her fiancé. Yet his heart still yearned for her, defying all reason.
Fan Xia, the elegant and composed assistant, carried something mysterious in her eyes whenever she looked at her fiancé, Wen Lan Sheng. Strange occurrences began to surface – secret meetings with the young Gu Jin Yi, an unexplained withdrawal of 5,000 yuan… Then suddenly, her fiancé’s sister, Wen Jing, violently attacked her.
In this matriarchal society, Rong Xiu had risen to become the chairman of a powerful healthcare conglomerate, breaking through gender prejudices. But for the first time, he willingly stepped into the shadows as the other man, disregarding his friends’ warnings to become her secret lover.
Because he had discovered the truth – Fan Xia wasn’t the pure angel everyone believed her to be. And perhaps, he was the only one capable of helping her execute her mysterious plan…
Intro 2:
Rong Xiu’s biggest regret in life was missing out on Fan Xia.
He secretly loved Fan Xia for 7 years.
Watched her go public with her boyfriend.
Watched her kiss her boyfriend at their wedding.
Until that man blissfully nestled in Fan Xia’s arms, obtaining everything he could only dream of.
The crazy jealousy stripped away his hidden secret love, layer by layer, burning like wildfire.
Fan Xia, how can I have you!
【Reading and Trigger Warning Guide】
1. Female dominant, male submissive, male pregnancy
2. Male lead schemes his way to the top, male competition
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Please help me, I want to bring you the best possible things.
If you find any chapter or novel with poor translation and editing quality, let me know by commenting directly under that novel or chapter. I will retranslate it as soon as possible.
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